T-Pain to Launch Digital Record Label + “Silver & Gold”

It is obvious this man foresaw in to the future and thought out a methodical plan to change the business of music forever. If T-Pain were to stop recording tomorrow he would already have fathered numerous trends, chartered unchartered territory and shattered digital records. But it obvious by the looks of things the ringtone KING has just begun. Currently responsible for over 15 million sales of ringtones to date, T-Pain is the biggest BOSS you’ve ever seen thus far and with plans to leave the plantation for good he next venture will be a digital label that will bring music directly to the consumer, effectively KILLING the traditional model of the label.

World renowned producer and No. 1 hit selling artist T-Pain steps into the forefront of the digital music world with the launch of his full service, independent record label, Nappy Boy Digital.

Nappy Boy Digital provides a direct artist to consumer connection as well as an immediate outlet for T-Pain to release his latest and greatest tracks. Without the constraints of the traditional major label machine, Nappy Boy Digital will deliver new music directly into the hands of millions of online music lovers via all the major digital download sites.

“Nappy Boy Digital is a dream come true for me. I’m excited about bringing music by new artists to people fresh out of the studio,” said T-Pain commenting on the venture. “My life and career so far has been about breaking barriers and this label allows me to continue that by delivering hit songs in real time, no red tape, just good music. You’ll hear us in the clubs and on radio too, but you can discover our tracks where people spend most of their time, on-line. I’m very proud to be out front on an idea like this.”

Since debuting in December 2005 with his monster hit, “I’m Sprung,” Tallahassee, FL native T-Pain has amassed an impressive number of awards and recognition. In 2007, his number one single “Buy U A Drank (Shawty Snappin)” was one of the largest Billboard Hot 100 radio audience records of the year, was downloaded by more than 1.5 million people, and the ringtone was purchased by over 3 million. This brings the cumulative total of ringtones sold by him to over 15 million (excluding collaborations) and makes him the largest seller of ringtones to date.

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~ by streetknowledge on June 3, 2008.