After holding out and dangling carrots to no avail, Russell Simmons has done the only logical thing to do at this point; endorse Barack Obama for President. After turning his back on his “good friend” Hillary Clinton, Rus said he was inspired by the coalition that is coalescing around Senator Obama. In other words, when you see the train pulling off, you either get on the train or get left. Hey, its just politics, nothing personal. I guess an endorsement for Hillary will be as unpopular this summer in the Hamptons as a Senate vote OKing Bush to invade Iraq. And who wants to be the uncool guy on campus?