Microsoft recently launched a $300 million ad campaign, their largest ever, with TV ads featuring Bill Gates and Jerry Seinfeld. The majority of America however never understood the ads or felt they were funny, forcing Microsoft to quickly remove Seinfeld from the rest of the ad campaign. Microsoft insists however that Seinfeld was originally only supposed to be in this initial phase and was not removed for poor performance.
Now that this initial “Seinfeld” phase is over, Microsoft plans to use Pharrell Williams along with a group of other celebs with the tagline: “Windows. Life without walls.”No word on when the new campaign will start. Only problem is everyone in the music business knows Pharrell is a die-hard Apple user.