[video] EXCLUSIVE: Lonzo Ball Reveals His Big Baller Brand Signature Shoe

Currently the biggest story in the sports world. Lavar continues to be a disruptor in how things are done in professional sports.

After months of speculation, Big Baller Brand is officially putting to rest any remaining rumors about the company’s highly anticipated next move. Lonzo Ball will become the first player to have his own independently made signature shoe entering the NBA Draft. In the video above, Lonzo explains his decision.

[video] Lebron James’ High School Teammate says “2 Pac is the Single Most Overrated Rapper of All Time”

After a decade and half of adoration for 2 Pac since his death, I have recently heard some compelling arguments against the true legacy of Tupac Shakur.

Being childhood friends/former teammates with the best basketball player in the world has it perks, but it won’t guarantee you a spot on an NBA roster. So what do you do to put food on the table for your family? Romeo Travis has spent the last 8 seasons playing professional basketball overseas. No matter where in the world basketball takes him, the city of Akron (OH) will always be his home.

“SHOOTIN’ THE SH*T” is an original video series where professional athletes have real conversations about sports, culture and everything else happening in the world.

 

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[video] Larry Sanders – Why I Walked Away From the NBA: Players’ POV

Larry Sanders explains why he is no longer passionate about playing the NBA. Props to him for walking away to do what he really wants to do and the $31 million he has collected so far is a nice cushion.

via Business Insider

Sanders had three years remaining on a $44 million contract. He left around $21 million on the table in the buyout.

Sanders, age 26, has had a host of issues on and off the court since signing that contract in 2013. In a video on the Players’ Tribune, Sanders said that he got treatment for depression, anxiety, and a mood disorder at Rogers Memorial Hospital after leaving the team in December.

 

 

FULL STORY HERE..
FULL STORY HERE

LeBron James Reveals Ambitious Plan to Build Hollywood Empire: “Winning Is the First Thing That Matters”

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Basketball God Lebron “King’ James discusses his plans for Hollywood domination off the court and whether or not he has the golden touch when it comes to pushing his brand to new heights once his playing career is over.

This story first appeared in the Feb. 20 issue of The Hollywood Reporter magazine.

  • With $42 million a year in endorsements alone and 18.7 million Twitter followers, the NBA star — and most powerful brand in sports — opens up for the first time about his plan to convert his heat into a Hollywood empire: “I’m going to take full advantage of it while I can.”

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NIKE is honoring Black History Month with Black History Month Collection?!!

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Still trying to understand the Black History tie-in outside of them just promoting the same stars already under contract. Would be great if they could actually honored non-traditional Black History Heroes instead of just heaping more praise on Lebron, KD, and Melo. They say the proceeds will be given to charity though it seems to be scant on details. Here is what their press release states:

One hundred percent of net proceeds (up to $1 million) generated by the 2014 BHM Collection during the month of February will go to the new NIKE Ever Higher Fund, a donor advised fund administered by Charities Aid Foundation of America (CAF America), a national 501(c)3 public charity.

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