[video] Tony Starks’ Cameo In Incredible Hulk

The guys over at Marvel are geniuses for integrating their brands (cross-branding) in multiple films. This is a quick glimpse of Robert Downey Jr. playing Tony Starks in the upcoming Incredible Hulk blockbuster. They couldn’t have planned a better set-up! Now, who would’ve ever thought Robert Downey would be a runaway super-hero/action-hero?

Ghostface and Sam Jack Don’t Make the Cut In Iron Man

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peeped @ The Playlist

UPDATE : From Rich Johnston/ Lying In The Gutter

One thing missing from the film was the much-touted end of movie scene with Samuel Jackson as Nick Fury. I understand from British Film classification sources that the scene is in the print that they’ve approved for general release, but not in premiere or preview screenings, so as not to spoil the um.. surprise… bugger. Anyway, he’s recruiting for a group called The Avengers.

We regrettably report that Ghostface Killah and Samuel Jackson did not make the final cut and will not appear in the upcoming summer blockbuster “Iron Man” as previously reported. While details remain sketchy it was rumored that Ghost shot a piece as a sheik in Dubai while Samuel had a bit part as Nick Fury. Neither made the cut and apparently ended up on the cutting room floor. Hopefully they’ll make it to the DVD version. Oh well there goes my dreams of seeing Starks alongside Starks, swagg splashin’ in his full-length robe!

[video] Audi’s “Iron Man” Commercial

As the release date (May 2) for the highly anticipated summer blockbuster Iron Man approaches, the corporate Big Dogs will start rolling out their cross promotions. This is Audi’s effort to align itself with Tony Starks and his Enterprise. Their R8 will be featured heavily throughout the flick. Their brand integration is not so much a shove it in your face approach but rather Audi as a technologically superior work of machinery is tied into the theme of Iron Man and his many technologically superior machinery (his armor). They’ve developed a very engaging website around the promo campaign as well. To check it out go HERE